Measure how much product returns cost your store each month — lost margin, write-offs and return shipping.
FreeInstant resultsNo signupPrivate
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What is the Returns Impact Calculator?
Returns quietly eat ecommerce profit. Each return can cost the original shipping, the return label and handling, the margin on the refunded sale and, if the item cannot be resold, the product itself. Apparel stores often see 20–30% return rates; most other categories run 5–10%.
How to use the Returns Impact Calculator
Enter monthly orders, AOV and gross margin.
Enter your return rate and how many returns are refunded.
Set the resellable share and per-return logistics costs.
See the monthly profit lost and cost per return.
Why use AnyShift's Returns Impact Calculator
Instant resultsNumbers update as you type — no submit button, no page reloads.
Formula shownEvery result shows how it was calculated so you can check the maths.
Editable assumptionsRates, fees and defaults are pre-filled but always adjustable.
Private by designCalculations run in your browser. Nothing is stored or sent.
Frequently asked questions
What is the average ecommerce return rate?
Around 15–20% overall, higher for fashion (20–30%) and lower for consumables (under 5%).
How can I reduce returns?
Better size guides, real customer photos, accurate descriptions and offering exchanges or store credit instead of refunds.